IDENTIFY HOW YOU ARE BEING PERCEIVED BY TALENTS WHO MATTER THE MOST
EMPLOYER BRANDING AUDIT
Hyper-target Your Talent Attraction Efforts
Establish a better match with the values of the organization and what talents aspire for in a company.
Build your Employee Value Proposition
Clearly articulate what your company can provide to employees in exchange of great work.
Know How you are Perceived Against Talent Competitors
Identify what differentiates you from other employers, and set barriers against competitors.
EMPLOYER BRANDING AUDIT IS TALENTVIEW’S ANSWER TO SETTING YOUR EMPLOYER BRAND STRATEGY
The Employer Branding audit empowers organisations to understand what attributes matter the most to their future & current employees, craft communication plans that resonates with talent segment and uncover what channel is most effective to get noticed and loved. Together with TalentView, the employer branding audit will allow you to increase talent attraction, talent engagement, and retention.
12 Employer Branding Attributes
Measure the level of importance of each attribute by conducting internal and external surveys.
Internal and External Alignment
Make sure that talents perceive your brand consistently.
Attract high potential talents using targeted communication strategies based on talent segment and demographics.
Employee and HR Interview
Interview employees and HR representatives to gain insights about what and how you could improve your employer brand.
Pinpoint what sets your company apart from your competitors and work on developing a competitive advantage.
Assess Program Success
Strengthen management buy-in through quantitative and qualitative measurements of success.